Having resided in the heart of Soho and adjusting to the rapid pace of the fashion industry, our founder made the choice to return to Australia and establish Stroop Inc. This Australian streetwear brand is both run and designed locally, with a charming affinity for waffles.

When establishing Stroop Inc., the choice was made to produce all apparel & promotional products from top suppliers in Australia.

Stroop Inc has partnered with sister business Sportscoast Trophies & Embroidery for all decoration needs. They offer embroidery, direct-to-film digital printing, and laser engraving services in-house. Stroop Inc does not use dropshipping.

This offers clients the personalized touch Stroop Inc. strives to deliver.